Bankrate.com
bankrate.com
Bankrate.com is a leading personal finance consumer platform, established in 1976. Its core mission is to empower individuals with the data, tools, and educational content needed to make informed financial decisions. The website's primary business revolves around comprehensive rate aggregation and comparison for a vast array of financial products, including mortgages, home equity loans, auto loans, credit cards, and savings accounts. Beyond rate comparisons, Bankrate provides deeply researched editorial content, calculators, and guides on critical topics like retirement planning, taxes, insurance, and investing. A key distinguishing feature is its rigorous editorial independence; its rate tables are compiled objectively and are not influenced by advertiser relationships. This commitment to providing unbiased, accurate information has established Bankrate as a trusted and authoritative resource for consumers seeking to navigate complex financial choices and maximize their financial well-being.
Bankrate.com last updated on October 24, 2025